
What Is Valuation, Exactly?
Valuation is the estimate of a company’s market value based on concrete data. It considers both what the business has already accomplished and its future potential.
Main Valuation Methods:
- Discounted Cash Flow (DCF): projects future results and brings them to present value. It’s the most technical and robust method.
- Market Multiples: compares with similar companies using indicators such as EBITDA or revenue.
- Book Value: considers the value of assets, useful in asset-heavy industries.
Why Is It Important to Have a Professional Valuation?
A poor valuation can scare off investors, delay negotiations, or even kill the deal. At 3Capital, we offer a technical, impartial process aligned with market reality. Get in touch with our team.
Fair value exists — and it starts with quality information and thorough analysis.